SFA essentially means leveraging technology to improve the efficiency and productivity of the sales and marketing executives. In many ways SFA impacts the entire organization because the quest of any organization is to record and address “customer expectations”.
Broadly the following components across sales, marketing and service would define a SFA solution:

Opportunity Management System

Sales Configuration Systems

Partner Relationship Management

Interactive selling system

Incentive Compensation

Campaign Management System

Field Service

Call Management
The SFA framework can be depicted by the following diagram:
Our Oracle E-Business Suite Capabilities in the SFA space
Telkite has the capability to implement, support and roll-out the following business processes involving the SFA framework:

Call/Click to Order

Call/Click to Resolve

Plan to campaign

Campaign to Results

Contract to Renew

Opportunity to Forecast

Dispatch to Repair
The above business flows require the following Oracle 11I E-Business Suite modules to be implemented:

Oracle Marketing On-Line

Oracle tele- Sales

Oracle Scripting

Oracle iStore

Oracle Configurator

Oracle Quoting

Oracle Incentive Compensation

Oracle Sales Contract

Oracle Service Contract

Oracle Contract Intelligence

Oracle Tele-Service

Oracle Advanced Inbound

Oracle iSupport

Oracle Spares Management

Oracle Field Service

Oracle Depot Repair